ABOUT

Marketing Lead Generation, Content Marketing & Blockchain Enthusiast

 

Olá!

I’m Ricardo Castro, a Portuguese digital marketing specialist with focus on marketing lead generation & content marketing, highly passionate about technology, blockchain & DeFi.

Graduated in Marketing and Advertising, Master in Innovation and Entrepreneurship, I am confident that I can contribute to the development of marketing strategies, deeply focused on creating relevant content, increasing brand awareness, and marketing lead generation.

BenchX’s CEO & Content Creator, since 2011 I have been creating tech and marketing content for major technology brands such as Asus, AMD, Kingston, Razer, MSI, SteelSeries among others.

Ricardo Castro Marketing Lead Generation

EXPERTISE

WHAT I STAND OUT

Knowing the target audience and the message to convey is the first step in any marketing strategy. By knowing your persona, you will be able to create useful content for your client to consider you as an expert in your business area. I believe that content is always the main fuel for your brand to achieve new goals, to be able to increase your brand awareness, top-of-mind and sales.

Marketing Lead Generation

Development of marketing strategies, deeply focused on creating relevant content, increasing brand awareness, and marketing lead generation.

Content Marketing

Content creation to the defined target in order to increase top of mind and respective sales. Obviously, all on-page and off-page SEO best practices are covered.

Social Media

Full 360º social media strategy to increase user engagement, lead generation, and sales.

From Facebook to Linkedin, to photos, stories, and video!

Email Marketing & Automation

Automatization and development of email marketing strategies based on your needs and goals.

Performance Marketing

Combined with content creation, Performance Marketing strategies are the best ally for your brand to be present in the minds of your audience. Also, the Google first page is yours!

Full Marketing Strategy

I’m able to develop a full Digital Marketing Strategy using various online media such Social Media, Email Marketing, Website, Performance Google.

PORTFOLIO

WHAT I HAVE DONE

From developing digital marketing strategies, content creation, social media, email marketing, lead generation and brand activation, my experience is multipurpose in terms of creating brand awareness and increase sales.

BenchX

TECH AND GAMING CONTENT AND REVIEW CREATION

BenchX is an organization of computer material reviews in Portugal born in 2011. We look for the best products on the market from various brands in the gaming and technology industry, producing relevant content for the Portuguese market audience, mainly on Youtube.

Market Benchmark

Search for relevant products for analysis

Content Creation

Creation of critical content and analysis of tech products

Brand Ativation

Brand activation of the review products in the market

Comparison

Along with the similar products analyzed, a comparison is made between the features of each product

Consulting

Advice on peripherals and gaming builds according to the budgets and needs presented

Brand Ambassador

With the variety of brands we work with, we are the first contact with brands in the online gaming and tech market

BRANDS

WHO BELIEVE IN MY WORK

Asus Portugal
Kioxia Portugal
Trust Portugal
BenchX Sharkoon
BenchX Ozone Gaming
Corsair Portugal
MSI Portugal
Kingston Portugal
Cooler Master Portugal

FEEDBACK

FROM THE ONES WHO MATTER

Chris Katzer

Business Development – beQuiet!
“I worked with Ricardo and BenchX during my time at beQuiet! where I was responsible for sample rotation for reviews.
The content produced by BenchX exceeded my expectations, where it was possible to notice an increase beQuiet! brand awareness in Portugal. At this moment beQuiet! is sold at every computer stores in Portugal.”

Maarten Souren

Marketing Specialist – Philips & Lite-On Digital Solutions
“From the beginning that I started to work with BenchX, Ricardo presented me with relevant content for my audience in the Portuguese market. Good content considering the products to work and the market to act from the Plextor side.”

Andreas Walter

Sales Development – Aquatuning
“I have worked with BenchX since 2013 mainly with watercooling and modding products. With BenchX work over the years, Aquatuning GmbH was able to enter in the Portuguese market with the online store www.aquatuning.pt”.

Maciej Burno

Director of Sales and Marketing – Tesoro Technology Inc.
“Tesoro Technology Inc. has worked a few times with Ricardo for promoting products in the Portuguese market. The content provided by BenchX was pleasured to watch and I believe that matched our expectations as a gaming company.”

GET IN TOUCH

LETS MAKE IT HAPPEN!

Email

me@ricardojcastro.pt

Local

Porto, Portugal

 

SEND

FACEBOOK

@benchxreviews

YOUTUBE

@benchx

LINKEDIN

@ricardojcastro

INSTAGRAM

@benchxreviews